Design better products, services and internal processes, and gain an advantage over your competition.
Amsterdam has been home to many of the world’s most talented artist.
It’s almost like the city radiates creativity.
The Venice of the North is where Rembrandt, Veneer, and Escher and others produced some of the greatest art the world has ever seen.
Today, Van Halen, Armin van Buuren and Tiesto all call Holland home.
But this doesn’t mean organizations are as creative by geographical association.
But, as the old masters would tell you, great art takes time – and the same thing applies to ideas.
They have to be worked on, and lovingly brought to life, one stroke at a time.
What’s more, you rarely just stumble on a good idea, you often have to go through tons before finding a true masterpiece.
Van Gogh painted hundreds of paintings before he gave us Sunflowers.
Organizations often contain talented employees with great ideas, but, much like Van Gogh in his lifetime, they go unheard and unappreciated.
So their ideas are left gathering dust, instead of out in the world where they’d be admired and appreciated
That’s where design thinking comes in.
We’ve worked with huge companies including BNP Paribas, Clifford Chance, Electrolux, and Asahi on their creative process, working with them to generate ideas, develop the best ones and get the most from their talent.
With a team of multi-disciplinary consultants and facilitators that work across the globe, we’ll help you ignite your creative spark and supply the canvas to produce your very own Starry Night.
The quality of your thinking determines the quality of your decisions.
Great ideas don’t just happen.
They evolve.
And they require that we stand in our customer’s shoes.
Design thinking helps organizations stand in their customer’s shoes to generate unique insights, identify problems worth solving, and generate ideas worth pursuing.
This guide provides an overview of the five key stages of design thinking, from empathy through to test. Find out how to apply the approach and start innovating at your organisation.
Download Guide »Our design thinking training can be delivered face to face, online or via a blended delivery model and can be customised to your organization’s unique requirements.
Participants are encouraged to bring real-world projects to the training and apply concepts learned in real-time to generate measurable business outcomes
Shay is the GM of Customer Strategy at Collective Campus. He has launched several startups and helped drive customer experience and innovation across large organisations in industries including retail, utilities, financial services and legal services.In addition, he has coached teams on Design Thinking at companies such as ASIC, Yarra Ranges Council, Maddocks, Pinsent Masons, Clifford Chance, and Tabcorp.
You can check out his insights on Design Thinking here: